LimeLife by Alcone began with a simple idea: to bring the same professional-grade makeup and skincare used by top artists on Broadway and film sets into everyday life. Rooted in Alcone’s 70-year legacy serving the entertainment industry, LimeLife was created to help real people feel confident, beautiful, and authentic — not just on camera, but in daily life.

What started as a family-run business has grown into a global community of passionate Beauty Guides who share products they truly believe in. Together, they’ve built a movement that celebrates individuality, confidence, and connection.

In 2024, L’Occitane International took over the journey, helping LimeLife expand its reach while keeping its heart and values intact. Today, LimeLife continues to blend artistry, nature, and empowerment — proving that beauty can be both bold and genuine. And that's exactly why I'm here.